Research Group in Business Management
Colciencias classification: C
Faculty of Administrative Sciences
Leader research group
Jahir Alexander Gutiérrez Ossa
To propose solutions to problems in decision-making, management, marketing, operations and products of companies, starting from administrative processes and innovation strategy in order to increase the viability and organizational sustainability.
Lines of investigation
• Large intersectoral industry and SMEs.
• Leadership and organizational coaching.
• Strategy, direction and corporate reputation.
• Public private and social alliances vis-à-vis the organization for cooperation and economic development.
• Bioeconomy, green growth, business geodecisions and sustainable development goals.
• CTeI, ICT education and virtual business education.